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Exploring the Bazaarvoice Shopper Experience Index 2022

Shoppers are changing, and we need to understand how. And that’s why Bazaarvoice invests in regular research to highlight trends that emerge globally. Let’s explore what’s happening with shoppers right now.

Bazaarvoice By Bazaarvoice | 14 Apr 2022
Marketing to Gen Z: What the New Wave of Consumers Want

Generation Z is the first generation to be a complete stranger to life without the internet. And their digital upbringing has turned them into tech-savvy consumers who take their sweet time researching products and brands.

Power Retail By Power Retail | 15 Feb 2022
Bazaarvoice Sampling - Best-In-Class Sampling with Experts By Your Side

What buzzes like a bee, fits like a glove, and brings shoppers joy? Product samples shipped to a shopper’s door, handpicked based on their interests. It has never been easier to win over shoppers.

Power Retail By Power Retail | 29 Sep 2021
Bazaarvoice Introduces: Visual Syndication Network

Now you can syndicate your visual user-generated content to the places you sell – your site, social feeds, and retail channels.

Power Retail By Power Retail | 05 Jul 2021
How the World has Responded to COVID Retail Changes

Every country has dealt with the pandemic in a different way, so it should come as no surprise that each nation has responded to the shifts in business practice in varying ways.

Power Retail By Power Retail | 22 Apr 2021
Worth 1000 Words | Why 3/4 of Shoppers Want Customer Photos, Not Pro Shots

Real customer reviews are changing. While professional photography once ruled supreme, a new report from Bazaarvoice suggests that this is going to change. 

Power Retail By Power Retail | 27 Jan 2021
95% of Consumers Influenced by Online Reviews

With a 95 percent increase in conversion rates at stake, how strong is your online review game?

April Davis By April Davis | 25 Sep 2018
Promoting Authenticity and Trust with Online Reviews

With the recent news that ACCC is paying special attention to how brands manage online reviews, we take a look at how to get it right by promoting authenticity and generating trust with consumers.

Argos: The death of the catalogue?

Argos revolutionised the catalogue retailing concept. Now the renowned UK chain is developing new multichannel strategies to stay ahead of the curve in the digital era.

By Jessica Benton | 18 Sep 2013
Infographic: Conversing With Your Customers on Social Media

Social media interaction between businesses and customers is becoming more and more common. But are you doing it right? Tim Haynes from BazaarVoice offers his advice.

By Samantha Youl | 09 Aug 2012
Case Profile: Sussan Takes Us Behind-the-Screen

Even with internal project management and a host of external solution providers for technical support, the journey online is paved with unexpected hurdles and unforeseen challenges. We go behind-the-scenes of Sussan's launch online.

Natasha Sholl By Natasha Sholl | 17 Feb 2012
Infographic: Social Media and Millennial Shoppers

US research has simplified various generations into just two segments: Boomers and Millennials. Both shop online, but the two groups are influenced to buy in very different ways.